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Do you remember which team won the Super Bowl last year? Do you remember which was your favorite ad?
For many viewers, the second question is easier to answer. So once again, YouTube and Facebook are taking advantage of that by extending the life of Super Bowl ads online, with contests in which people can vote for their favorites and watch this year’s version of Betty White and the Snickers bar over and over and over.
This year, though, there are some new wrinkles. YouTube will run its Ad Blitz contest for the fourth year, but for the first time, it will have a mobile Ad Blitz site. People can vote on ads immediately after the game, and the winning ad will appear on YouTube’s home page a week later.
Last year, 9 percent of Ad Blitz views were on cellphones, which is why the company has made the site mobile.
“The hypothesis there is you’re at a party, at a bar, and say: ‘Hey, what was that Doritos commercial? Let’s go take a look. Who’s got an iPhone?’ ” said Jim Lecinski, managing director for United States sales at Google.
Despite icy temperatures in New York on Thursday morning, people eager to buy an iPhone that is compatible with Verizon’s wireless network filed into Apple and Verizon stores.
Thursday is the first day that the iPhone is widely available for sale from a wireless carrier other than AT&T in the United States. Verizon and Apple started selling the Verizon version of the iPhone in their stores around the country at 7 a.m., as well as in their online stores. Best Buy and several hundred Wal-Mart stores also planned to have the phone. Photos on Twitter showed modest lines at some stores; here is a roundup.
Damon Darlin, The Times’s technology editor, reports that in downtown San Francisco, nearly two dozen anxious iPhone customers were queued up outside of a Verizon store as early as 6:45 a.m. Only two people were sitting outside the city’s flagship Apple store half a block away. At that location, the camera crews outnumbered iPhone buyers.
We all know there are risks to storing personal information online, yet few of us take even the most basic precautions, like choosing unique and hard-to-guess passwords.
On Thursday, Google will introduce a tool, known as two-step verification, that will make Google accounts more secure and less vulnerable to hackers and phishing scams.
Google users who choose to use the tool will still enter their passwords to get to Google accounts like Gmail, Picasa and Google Docs. But they will also need to enter a second verification code, generated on the spot for one-time use and sent to their cellphone through a text message, phone call or app.
“Passwords tend to be the weakest link in the process of securing a Google account,” said Nishit Shah, a product manager for Google security who worked on the project. “We wanted to improve the security of the account in a way that is not just something the user knows, the password, but what the user has, the phone.”
Yahoo on Thursday announced the debut of Livestand, a publishing platform that aims to deliver personalized content to mobile devices. As The New York Times first reported on Sunday, the platform, a digital newsstand, will offer a continuous stream of programming based on users’ interests. Yahoo plans to push the platform across multiple formats, including tablets, smartphones, and Web browsers, according to the company’s press release.
“Adoption of tablets and mobile phones is exploding, and digital media isn’t keeping up,” Yahoo’s chief product officer, Blake Irving, said in the release. “Livestand is an immersive environment that provides a dynamic and personalized experience for consumers, and a pipeline of fresh and active content for publishers and advertisers,” he added.
The platform, which will be available on the iPad and on Android tablets in the first half of this year, will also take into account a user’s location and the time of day. Initially, Livestand will draw from Yahoo’s content library, a vast portfolio that includes Yahoo News and Flickr, but eventually, it will be available to third-party publishers.
The project, initially named “Deadeye,” is part of a move by Yahoo to expand its mobile presence. In Yahoo’s last earnings call, in late January, Carol A. Bartz, the company’s chief executive, told investors to brace for a new wave of mobile apps. The company is focusing, she said, on reaching users “no matter what device or operating system they’re on.”
BARCELONA, Spain — Since arriving here earlier this week to attend and cover the Mobile World Congress, I’ve been eager to see how the mobile apps and services that are gathering traction in the United States — Instagram, Twitter, Foursquare and their ilk — are being used abroad.
“People think that Foursquare is just limited to hipsters in New York and San Francisco,” said Dennis Crowley, co-founder and chief executive of the company, during one of the first keynote presentations at the conference. “But we’re seeing it used all over the world and for more than just bars.”
In particular, Foursquare has seen significant pickup in metropolitan cities across Europe, Mr. Crowley said.
To help encourage that adoption among users and local businesses that want to appeal to them, Mr. Crowley announced that beginning Monday, Foursquare would now be available in multiple languages: Spanish, French, Italian, German and Japanese.
“We’re making significant investment to get Foursquare to the rest of the world,” he said
BARCELONA — The new tablet PCs are everywhere around the showroom floors of the Mobile World Congress in Barcelona this week.
Most have many features in common: lustrous, gleaming surfaces, svelte shapes, speedy processors and a version of Android’s mobile operating system. They also tend to share another attribute: No visible price tag.
However, Huawei, a Chinese hardware manufacturer, is hoping to distinguish itself and raise the bar among competitors by being up front on that particular detail.
Huwaei hopes to bring tablets costing around $300 to retail outlets like Best Buy by the middle of the year.Jenna Wortham/The New York Times Huwaei hopes to bring tablets costing around $300 to retail outlets like Best Buy by the middle of the year.
During the weeklong conference this week, the company showed off a suite of tablets that the company says will be priced around $300.
One tablet, called the S7 Slim, is a rectangular tablet running on Android with a 7-inch display, cameras mounted on both the front and the back, along with a 1-gigahertz processor. Huawei also had a squarer tablet, along with a larger, 10-inch model that closely resembled the form of the iPad.
“We’re not yet in the minds of most U.S. consumers, but may we can get in there by starting at the price point,” said Alix Khadiri, a spokesman for Huawei who works for the company’s marketing division in France.
Google has been facing swelling criticism from tech types over the quality of its search results because they often include links to sites like eHow, which critics disparagingly refer to as content farms.
Now Google is giving its users a chance to block those sites from search results — and to help it figure out which sites are least useful to them. With that information it can tweak its algorithm so the sites rank lower in search results.
Users of Google’s Chrome browser can install an extension that lets them choose to block certain sites. Google will study which sites people block to figure out which ones bother users, Matt Cutts, head of Google’s spam-fighting team, wrote in a company blog post.
When critics refer to content farms, they generally mean sites like eHow and Associated Content from Yahoo that publish articles based on what people search for on Google. The articles, they say, provide questionably useful information (so questionable that they inspired a satirical blog, which Google winked at in its blog post.)